“I enjoy the opportunity to build relationships across our team, whether that’s working with our estate specialists on a Viewpoint that can show the various ways we help clients with their estate plans or developing a webinar with a member of our investment team. It’s the people and our mission to create educational content that makes each day fun and rewarding.”
Abby’s Story
Abby has always been moved by the power of stories, so it’s fitting that her career has centered on identifying, articulating, and visually representing a company’s core narrative—or, as she puts it, “its reason for being.” As Truepoint’s director of growth, Abby leads the firm’s growth department, overseeing both marketing and the broader strategies that introduce new people to the firm. She ensures all efforts—from digital content and events to advertising, partnerships, and public relations—are aligned with Truepoint’s mission and brand. Abby is especially passionate about making complex financial topics approachable, helping more people understand and connect with the value Truepoint provides.
In her leisure time, Abby likes to run long distances, especially on wooded trails or in the mountains. She lives with her husband in a farmhouse that dates back to 1866, and when they aren’t working on the house, they enjoy travelling, especially to New England, where Abby grew up, or to international destinations. As a transplant, Abby proudly supports all of the Boston-area sports teams—a challenging, and not always popular, activity in Cincinnati. Abby also enjoys cooking, reading (she’s been a member of her book club since 2011), and classic movie musicals.
Specialties: brand management, communications, event planning, marketing strategy
